Little Acts of Pieness
We’ve always supported good causes where we can, from raising funds to giving away surplus pies. We call these ‘Little Acts of Pieness’ and in terms of pie donations, we’ve put well over 600,000 pies to good use in this way in the last five years alone.
If your good cause could do with a bit of pie love, please get in touch at hello@pieminister.co.uk
Here are just a few of our bigger Little Acts of Pieness from recent years…
IT'S ALL GRAVY for CALM
In 2022 we raised funds and awareness for suicide prevention charity Campaign Against Living Miserably (CALM). We created the It’s All Gravy pie feast for the campaign, donating £1 for every feast sold.
We exceeded our £10,000 target for CALM’s free, confidential hotline – a potentially lifesaving service available for everyone and anyone struggling with life.
EAT PIES: PLANT TREES
In Summer 21, we donated 20p for every plant-based product we sold to Forestry England, raising enough to plant 8,650 trees at a new woodland in Kent, Pleasant Forest.
Our trees were planted during winter 21/22, bringing a huge range of benefits for wildlife and local communities while locking up carbon for generations to come.
Pie Street Heroes
Our NHS workers are heroes, which is why we launched our Pie Street Heroes initiative in 2020. Streets all over the UK ordered bulk pie deliveries with 100% of the profits going direct to the NHS Charities Together COVID-19 Urgent Appeal.
Pieminister 5% Lager
Expertly brewed in partnership with Freedom Brewery, Pieminister 5% Lager takes its name from the percentage of proceeds which will go straight to our Little Acts of Pieness initiatives.
A full-bodied, vegan premium lager, it gives you that warm feeling you get when you’re doing good while ‘drinking good’.
FRANK Water
Our ongoing partnership with FRANK Water involves raising funds for their DrinkMe:SaveLives initiative, through a discretionary tap water donation in our restaurants. The money we raise helps FRANK provide safe water and sanitation to people in Northern India and Nepal. We’ve raised over £18K since 2018. Find out how here.
Peddle & Paddle for FRANK
Summer 2019 saw some foolhardy members of the Pie Crew cycle 500 miles – from our most northerly restaurant in Leeds, to our homeland in Bristol.
Later that summer, our Pie Ministers ‘Stood Up for Safe Water’, relay-racing across Bristol harbour on paddle-boards…in fancy dress.
Both escapades were to raise money for our charity partner FRANK Water.
Black Pieday
We like to take a different approach to Black Friday, encouraging people to use their money wisely, donating it to a good cause in return for free pies.
Following the success of our charity pop-up shops, in 2018 we baked black pies encased in a charcoal pastry, to give away in return for donations.
Our Black Pie Days raised £8k which went directly to Shelter to help people struggling with bad housing or homelessness.
UK Harvest
In 2017, we partnered with UKHarvest, a charity which distributes good quality food donations to UK charities.
We donated 10,000 pies to them to help provide much needed nourishment to those who need it the most.
Buy One Get One Tree
In 2015 Our Buy One Get One Tree campaign for Temwa raised enough to plant a Pieminister forest in Northern Malawi, where deforestation is a huge issue.
We wanted to to plant 50,000 trees for Temwa’s forestry project but we smashed this target, giving the charity a total of 57,176 trees instead.
Send A Cow
Our Cattle Drive for Send a Cow gave 25 families in Africa the livestock, seeds, training and on-going support they needed to become flourishing farmers.
In 2014, Head of Pies, Jon went to Kenya with Send a Cow to see how the £35,000 we raised was helping impoverished communities to become self-sufficient. Watch the video here.