view all blog posts

It’s All Gravy Baby!

May 24 2022

How we’re supporting mental health this summer, one gravy boat at a time.

It's All Gravy

CALM, Campaign Against Living Miserably, is leading a movement against suicide offering life-saving services and empowering everyone to reject living miserably. We couldn’t think of a better cause to get behind and this summer we want to raise 1000s to help them continue their incredible work, supporting people in crisis.

We think pie, chips and gravy is the definition of comfort food, so it’s apt that we’ve launched a new fundraising feast based on this holy trinity of beige foodstuffs! £1 from every It’s All Gravy feast sold will go direct to CALM and in terms of taste it really ticks all the boxes; delicious pie, crispy fries and onions, melty cheese and as much gravy as you can handle; eating one of these has be one of the most delicious and uplifting ways to back a good cause.

CALM pie, gravy and chips

And the vegan option’s just as good; just pick a plant-based pie and switch the Cheddar for vegan cheese. Plus, 20p from every sale of Pieminister’s 5% lager will also go to the Charity.

It’s All Gravy is available at our nine largest restaurants nationwide until early September. And our vegan 5% lager, brewed specially for us by Freedom Brewery is a permanent fixture in most of our restaurants and smaller cafes.

Find your nearest It’s All Gravy feast and learn more about CALM

If you’re struggling, talk to CALM on 0800 58 58 58 (UK) or through their webchat. Their trained support workers are available from 5pm to midnight, 365 days a year to provide practical support and advice, whatever you’re going through. To find out more visit

Topics: charity, News